Scrum (Agile) is dead

Well, I don’t see it that way.

Companies and organizations still need people who can coordinate teams, manage projects, and help build better products (solve problems).

We still need excellent teams that can deliver exceptional, bug-free software and teams that genuinely support their customers, and we need someone who can build those teams.

There are so many dysfunctions within organizations that I don’t understand how anyone can say we don’t need people who can guide change and improve things. And I don’t believe any AI will do that better than a human.

What I agree. it’s not enough to just care about people and focus on coaching.

Scrum Masters should also understand how to build products, know how to set priorities, speak the language of business, and help product owners or stakeholders make better decisions.

What really matters in the end is whether things are getting done quickly, whether we are learning fast and getting feedback, and whether people enjoy working on building new things.

We need to satisfy customers, support the people invested in a product’s growth, and maintain a healthy business that can thrive over time. So simple, yet so many organizations keep failing to do it right.

Book a free marketing consulting call

Related Blog Posts

What are the best analytics tools for my website?

Should I use social media to grow my business? Without real insights about your website, you are...

Why do we build new features – new things?

SEO for Beginners: How to become more visible on Google? We build new features to attract new...

Scrum (Agile) is dead

Should I outsource marketing activities? Well, I don’t see it that way. Companies and organizations...

Being good in Marketing is not enough

The Power of Copywriting In today’s noisy digital world, getting someone’s attention is already a...

Track and understand users on your WP Site

Understand your customers and track their behaviour If you’re working on a product or trying...

7 Signs your website is hurting your business

The real cost of a free website Your website is online. It loads. It shows your logo. But is it...

How to choose the right website platform?

The real cost of a free website When you’re ready to build a website, one of the first...

Essential WP plugins your website needs

The real cost of a free website March 29, 2025 One of the best things about WordPress is how flexible...

Should I use social media to grow my business?

The real cost of a free website Social media is a powerful tool. It is where people scroll, follow...
Scroll to Top